Home > Sports > Louisville Announces Itself As Capital of Excess Thanks to the KFC Yum! Center

Louisville Announces Itself As Capital of Excess Thanks to the KFC Yum! Center

April 19, 2010

The city of Louisville is roughly 195 days from opening a new, previously unnamed, downtown arena that will seat 22,000 for Cardinals basketball. That name part has been taken care of as it will be known as the KFC Yum! Center. As if the name wasn’t silly enough, take a look at the artist’s rendering of how the arena will look.

Click this link for larger image

Yes, you are seeing that correctly. There will be multiple logos for Kentucky Fried Chicken, Taco Bell and Pizza Hut on this thing that looks vaguely like a PlayStation 3. Yum! Brands forked over $13.5 million for the 10 year rights deal. Why is it my mind keeps drifting to this website?

Perhaps Louisville hoops will be able to use this as a tool in recruiting. After all, that KFC Double Down sandwich has quite a bit of buzz on the web. Had they really wanted to capitalize on the hype surrounding the new KFC sandwich, they would’ve gone with this original artist’s rendering, exclusively obtained by TSB.


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